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Archive for the ‘SEO’ Category

Cross Graphic Ideas is India’s top digital marketing and SEO Services Company. We are based in Jaipur and we provide full-suite Internet marketing services. From conceptualization and strategy to final-stage execution, we implement your entire digital marketing strategy. Because We provide in our services include Web Design, SEO, Social Media Marketing, Pay-Per-Click Advertising, and Website Development, Logo Design, Graphic designing, 3d stall design, 3d visual and online booking system.

Seo

At Cross Graphic Ideas, We offer an affordable yet the most effective search engine optimization services in India and beyond. We actively work with our partners & associates for SEO Services in Jaipur, Delhi, Pune, Spain, USA, UK, & Australia. With thousands of keywords in top rankings, leading brands as customers, loads of testimonials from satisfied customers, awards and certifications from industry leading bodies, you can rest assured we know our SEO.

SEO Company in Jaipur, India –

At Cross Graphic Ideas, SEO Company in Jaipur, India, which always stands for taking your business to the next level as well as build a brand and increase internet visibility. We specialize in ethical SEO Services in India, Web Designing, Web Development, Social Media Optimization, Online Email Marketing, Campaign, and Local SEO Business Marketing in Jaipur, India. We understand the world of digital marketing and online ecosystem that help to drive business at a top level of new technology.

seo company in Jaipur

We always believe in providing result oriented work and hassle-free solutions with exceptional performance at very feasible rates. SEO Company in Jaipur: – Cross Graphic Ideas Jaipur, India Based Digital Marketing Company which provide whole Digital Marketing Services in Jaipur, India. Cross Graphic Ideas can take your search engine range high and can increase site traffic in any company. To successfully meet the needs of companies with complex websites in competitive industries, our team of technical and copywriting experts renders these services. Quality of your website is similar to a vetting process wherein your website, its present landing page, etc. will be evaluated and analyzed by our SEO experts. Commercial Intent of your website is the level of commercial activities you want to do on your website.

SEO Technique-

On-Page SEO – On-page SEO (also known as “on-site” SEO) is the act of optimizing different parts of your website that affect your search engine rankings. It’s stuff that you have control over and can change on your own website. Here are the biggest factors included.

Off-Page SEO – Off-page SEO focuses on increasing the authority of your domain through the act of getting links from other websites.

The most important are:

Link Building
Social Media Marketing
Social bookmarking

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A good understanding of what types of content are linkable will guide your link development strategy. Here’s what you need to know.

Ever since the early days of the internet, the content has been a driving force in how we interact with the web. Bill Gates famously stated, “Content is king,” and even Google told us that content and links are driving forces behind their search rankings algorithm.

We get it…content is important. But do we really understand how to leverage content to be successful online?

The first step towards executing content well understands the primary goals of online content. For marketers, the main three goals of content link acquisition, keyword improvement & conversion assistance. There is a case to be made for a fourth goal — branding, & awareness.

However, branding bleeds into link acquisition and keyword growth as search visibility is a means of increased awareness online. The one exception might be publishing content on authoritative third-party websites where you don’t receive the benefit of earned backlinks or organic traffic, but still, earn exposure and the potential for referral traffic.

But I want to focus on the three main KPIs marketers need to consider with their content marketing — links, keywords & conversions.

Crafting linkable content to build authority

Search visibility and success, start with links.

Links, along with content, are a primary factor in how search engines rank pages within their results and if you want stronger search rankings, links must be a consideration. While links can be earned passively, you can’t rely on others to find your pages serendipitously if you want to earn visibility in the most competitive search results — you need strategic content promotion and link building.

However, not all the content you create will be link-worthy or suited for link acquisition campaigns. Promoting the right pages is key to link building success and a firm understanding of what types of content are linkable will guide your link development strategy.

Linkable content targets a broad audience at the top of your marketing funnel; this content is intended for people in the awareness stage who may be engaging with your brand for the first time. You want your content to apply and be useful to as many people as possible, making it link-worthy — people don’t link to irrelevant content, no matter how good the outreach email is.

Seo Copmany In Jaipur cross graphic ideas

Some common examples of linkable content include:

  • Definitional or foundational content.
  • Well-designed, visually compelling content.
  • Controversial, opinionated content.
  • Engaging, interactive content.
  • Trendy, newsworthy content. etc…

These types of pages cater to larger audiences and can sustain link building campaigns.

Almost ironically, it’s difficult to get these linkable pages to rank in search because they are often competing for visibility in highly competitive SERPs (due to their broad topic coverage). However, if you can rank in these results, it’s very likely you’ll continue to earn links passively via citations from others covering these broad topics.

Ultimately, even if your linkable pages never rank well in search, they will still help you secure links that build topical authority and credibility for your brand and website, helping another more keyword-focused content rank.

Leveraging keyword-focused content for increased visibility

Links support rankings, but linkable content doesn’t always rank well — it’s designed for links, not rankings. However, you should also craft strategic, keyword-focused content with the intent of earning search rankings and visibility.

The primary goal of keyword-focused content is to rank well for a set of keywords and themes, and unlike linkable content — which targets a broad audience — this type of content addresses a narrower, specific searcher intent and audience.

To find this audience, you need to execute strategic keyword research and niche analysis. Finding the right keyword targets is an extensive process, but you can get started by considering the following:

  • Which terms and phrases are directly associated with your products and services?
  • Does Google provide any “related searches” for these terms?
  • Which terms does your audience use? Are they different?
  • Do you see common synonyms or alternative phrasing on the current ranking pages?
  • Are your competitors using different terms on their website?

This is not a comprehensive list, but these questions should get you started in the right direction.

As you tease out potential keyword targets, you also need to assess the viability of those terms and think about whether you can create something that could rank well for those searches — what is the search opportunity associated with each?

While there are a variety of factors that go into search opportunity, it essentially boils down to search volume and competition. The higher the search volume, the greater the traffic opportunity and lower competition mean a greater likelihood of ranking your content.

One important thing to remember with search volume is that estimates (from tools like SEMrush) can be low for an individual term because they only provide volume for that specific phrase. However, if you build a page that ranks well for an individual term, that page will also likely rank well for all the associated long-tail keywords, which can add up to a significantly higher total search volume.

While it can be difficult to secure links to keyword-focused content — again, this content focuses on a smaller audience — ranking your pages will provide the opportunity to earn passive links as citations from other content creators exploring the same subject. You should pursue any link opportunities available, but these pages typically rank based on their laser-targeted focus and the merit of other relevant pages (linkable content) on your site.

Building converting content to capture qualified traffic

Linkable content & keyword-focused content work together to improve organic search performance and bring more people to your site. However, you still need converting pages to capitalize on this increased exposure.

Converting content targets visitors at the bottom of your marketing funnel, prompting them to take a specific action (email signup, phone call, purchase, etc.). The promotional nature of these pages makes it hard to convince other sites to link. For the same reason, Google will only show these pages in searches that are commercial and specific to your product or service, and these are typically the most competitive search results.

However, with proper internal linking, you can support rankings for your converting pages by transferring authority from your linkable pages. You can also use internal links to guide organic visitors to converting pages from high-ranking keyword-focused content.

Converting content is crucial to the success of your business, and I recommend checking out these resources to learn how to write converting pages and optimize your site for conversions:

Holistic content marketing for the win

Different types of content should have varying goals, and the three main goals of content online are a link, keywords, & conversions. To build a successful website, you need to address all three of these goals with your content.

The most effective content strategies account for these KPIs with various types of content that all work together to support each other — linkable content builds authority and supports rankings for keyword-focused content. The same content earns visibility and attracts new visitors to the site, internal links from those pages funnel organic visitors to converting pages where they fill out a form and get in touch with a sales person.

Investing in content is paramount to digital success, and when all your pages are working together as part of a holistic content marketing strategy, it can be a beautiful thing.

Source:-https://searchengineland.com/content-goals-links-keywords-and-conversions-317497

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Better SEO

Google loves responsive web designs because users love it. Now with more and more users searching for terms on their smartphone, this has begun to change SEO (SEO Company in Jaipur) as we know it. Google now indexes mobile versions of websites first, so imagine if you had just one responsive site for both!

Google understands just how important responsive design is for users and therefore you can find this reflected in their rankings. Responsive design is quite simply the way of the future and you are likely to need this type of design in order to properly succeed in SEO.

With responsive design, you can build some contextual content links for a quick boost. Use Web Design Plus SEO to get white hat backlinks.

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Great Blogs & Resources to Learn about SEO in 2019

Blogging helps boost SEO quality by positioning your website as a relevant answer to your customers’ questions. Blog posts that specifically use a variety of on-page SEO tactics can give you more opportunities to rank in search engines & get customers to visit your website. Great Blogs & Resources to Learn about SEO in 2019 Follow

  1. The Moz Blog

The Moz has become the gold standard for SEO solutions & how-to articles. The Moz Blog’s team of contributors offers an article per day to help expand your knowledge of search marketing.

  1. Neil Patel

Neil Patel and his team of talented marketers break marketing news from every end of the spectrum — SEO being one of them. And their videos are just as intriguing as their blog posts.

  1. Search Engine Land

Search Engine Land is one of the best search engine blogs for in-depth news & analysis of the search marketing industry.

  1. Search Engine Journal

From link building to the latest algorithm changes from Google, Search Engine Journal covers news & tactics related to the search engine marketing industry.

  1. Search Engine Roundtable

For detailed discussion and explanations of the fine details of search engine marketing, Search Engine Roundtable has you covered.

  1. SEMrush Blog

SEMrush’s blog is on the cutting edge of today’s new SEO trends, offering advice on SEO through a variety of lenses — from app development to social media, to voice search.

 Great SEO Blogs 2019

  1. SEO Book

For reviews of the newest SEO tools to analysis of search engine changes, check out SEO Book.

  1. Tubular Insights

Tubular Insight is a resource for marketers looking to learn more about online video’s impact on search engine marketing.

  1. Yoast

Yoast is training and website integration for those who want to learn how to optimize their website. Its blog covers tactics for improving SEO as well as user experience.

  1. Biznology

This blog discusses many SEO-related issues but has recently focused on content marketing and its connection to SEO.

  1. DailySEOBlog

Are you a fan of sites that provide a tip per day? This might be the blog for you, offering tips and tricks to help support your search engine optimization strategy.

  1. Distilled Blog

The team at Distilled provides insights and musings across digital marketing, using SEO as the vehicle for that conversation.

Seo Company In Jaipur

  1. GeoLocalSEO

If the local & mobile search is your interest, the GeoLocalSEO blog is a resource you should check out for tips & tricks related to the local & mobile search industry.

  1. Google Webmaster Central Blog

When working in the search marketing industry, you must know what the search engines are doing. Google’s Webmaster Blog gives search marketers insights into the changes and updates to Google.

  1. John Battelle’s Search Blog

A co-founder of Wired Magazine and a search engine marketing pioneer, Battelle’s musings cover search & much more.

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Digital marketing is evolving and adapting as our society does the same. Sometimes it’s difficult to keep up with the inconsistencies. To stay relevant in today’s digital age, hiring a third-party digital marketing agency could really make a difference. But why hire a Jaipur Digital Marketing Agency? There are plenty of reasons why you should, but first, you should understand the purpose of a digital marketing agency and the many things they can do to help you.

What Do Digital Marketing Agencies Do?

Digital marketing agencies take marketing one step forward from the traditional definition. Their primary purpose is to help you increase profits through various digital methods. This could include social media, web design, email marketing, et cetera. Digital marketing agencies develop your online presence to grow your customer base and help you make more money.

Why Hire a Jaipur Digital Marketing Agency?

Now that you know what a digital marketing agency does, why should you hire one? There are many reasons why a digital marketing agency could benefit you, but most of them depend on you and your business. Each business has specific needs that could benefit differently from hiring a digital marketing agency. With that said, there are some general benefits that every business can experience.

Save money. Hiring a digital marketing agency can actually save you money in the long run. An agency can help optimize your digital campaigns, bringing you more profits to balance out your costs.

Gain the perspective of a creative professional. Digital marketing agencies hire only the best creative digital marketers to provide you with work guaranteed to have positive results. While you may be better at running your business, these people create digital campaigns for a living. By hiring an agency, you gain the perspective of creative professionals who know exactly what your business needs to succeed.

Save time. Let’s face it: as a business owner, you have a lot of things on your plate. A digital marketing campaign can save you the time of figuring things out yourself. Instead of guessing what might work best and throwing together last-minute digital campaigns for your business, a digital marketing agency can do things the right way the first time.

In the end, there are many reasons why you should hire a digital marketing agency for your business. Not only will your business benefit, but you will benefit, too! By hiring a digital marketing agency, you can save both time and money while having the talent of a creative professional on your team.

Digital marketing agencies are dedicated to improving your digital presence in order to grow your customer base and increase your profits. When you have this added support on your side, your business is guaranteed to improve. Today, everything takes place digitally. Customers expect you to have a solid online presence in order to make their lives more convenient. As the old saying goes, “The customer is always right.” Just like every other aspect of a business, that applies here, too!

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